The World Federation of Advertisers (WFA) has recently announced Marc Pritchard, Chief Brand Officer of Procter & Gamble (P&G) as Global Marketer of the Year 2020. The organisation connects the biggest brand owners and national advertisers’ associations in more than 60 markets around the globe, creating a powerful global network which offers a unique source of leadership, expertise and inspiration. The WFA commissioned EFX to design and manufacture this top award.
Logo focus defines global award
The circular design reflects the WFA’s logo. The award is achieved in a mirror-finished nickel-plated aluminium which is pierced to reveal “WFA” surrounded by clear acrylic and mounted on a complementing base and plinth.
The client at WFA reports: “We, and the recipient, were really impressed with the stunning award – befitting the world’s top marketer!”
In a video featured on the Federations’ website, Marc Pritchard pays tribute to the thousands of P&G people who have worked tirelessly through the pandemic year within the business and helping local communities.